1452x320_header_PS.png

Inspired by Elsa Ekman

Blogger, it-girl and model Elsa Ekman is finally launching her second collection for Bik Bok this fall! Although Stockholm based, she travels all over the world - one of the perks of being a blogger. We made sure to have a quick chat with her about the collection (which consists of a lot of prints and interesting silhouettes) and to find out a few things that we didn’t know about Elsa. Get inspired and make sure not to miss the collection available in selected stores and online from August 25th!

INSTAGRAM: @ELSAEKMAN
BLOG: ELSAEKMAN.SE

Shop the collection here!

PHOTOS: Bik Bok, Elsa Ekman

01_726x1000_PS.png
02_726x500_PS.png

Did you in any way step out of your comfort zone when making this collection?
Of course, a lot! But you have to take risks when you want to be creative. I love that!

What was your vision behind this collection?
I wanted to create something that people will be curious about. A lot of prints and nice silhouettes makes it interesting, I think. Everything from food to butterflies and face-paintings was my inspiration. Oily puddles and bugs was the inspo for my color palette.

I wanted to create something that
people will be curious about.
03_726x800_PS.png

What is your guilty pleasure?
Gin and Tonic and double cheese

Best fashion trend of all time?
Turtleneck

Worst fashion trend of all time?
Leggings

Heels or flats?
FLATS

Three frequent colors in your closet?
Omg it’s a rainbow in there!

Favorite season getting dressed?
Summer!

An item of clothing/accessory you have used the most?
Right now I think it’s my white backpack.

Coolest thing about your job?
That I get to see the world! <3

ABOUT THE COLLECTION

Pick one piece you could wear every day, in every occasion.
OH… I must say Bianca Culottes. They are so comfy!

Favorite statement piece?
That’s hard for me to choose, all of them are faves of course! But, if I have to choose one, I think it’ll have to be Marjo Shirt! I love prints!

Which piece describes your personal style the best?
My personal style is a little bit of everything, and I think that my collection shows that.

05_726x900_PS.png
06_726x570_PS.png

QUICK QUESTIONS

What is the first thing you do when you get up in the morning?
Read emails… Sad, but true.

If you had to wear one thing for the rest of your life, what would it be?
My oversized denim jacket I got from a vintage store in LA many years ago.

Favorite city or country to visit?
Malaga - Spain, where my family’s summerhouse is!

Favorite TV-show that is currently on?
Game Of Thrones of course!!!

A person everyone should follow right now on social media?
Rami Hanna on Snapchat!! He’s crazy!

Favorite app?
”Week Cal” helps me a lot during the day!

07_726x900_PS.png
Coolest thing about my job is
that I get to see the world!
04_726x600_PS.png
08_726x600_PS.png

 

CHECK OUT THE BEHIND THE SCENES PICTURES FROM THE SHOOT HERE